THE BRAND EDIT  ·  FOUNDING COHORT  ·  APRIL 2026

Stop guessing. Start building a brand that actually sounds like you.

You've been at this long enough to know something isn't clicking. Your messaging feels off. The right clients aren't finding you. You've tried fixing it but keep going in circles.

The Brand Edit is six weeks to change that, with someone in your corner the whole way.

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SOUND FAMILIAR?

Most brand and messaging advice skips the most important part.

You can have the prettiest website and the most consistent Instagram grid. But if you're not clear on what makes you different, who you're really talking to, and how to say it — none of it is going to land the way you want it to.

| That's not a tactics problem. That's a foundation problem.

And it's exactly what The Brand Edit is built to fix.

WHAT’S INCLUDED

Everything you need to get clear… and one deliverable to prove it.

You'll leave with two things most people never have: a complete brand foundation document you own forever, and one live activated deliverable so it doesn't just sit in a folder.

You'll choose your deliverable in week 5: a homepage rewrite, a lead generation tool, or an email welcome sequence. Mary reviews it. You leave with something real.

✓ Personal brand audit from Mary before the cohort starts

✓ Self-assessment prompts and optional client questionnaires

✓ Brand foundation templates: mission, vision, values, positioning, audience, brand story

✓ A guided activity to find your brand voice and the words that feel like you

✓ Video tutorials to work through on your own time

✓ AI prompts designed to write in your voice, not a generic one

✓ Mary's direct review of your materials

✓ Weekly live group calls with Mary

✓ Small cohort of up to 8 women so everyone gets real attention

✓ Your choice of live activation deliverable in week 5

$1,497

Founding cohort rate.

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FOR THE OVERTHINKERS (hi, me too.)

Is the Brand Edit a good fit for you?

THIS IS FOR YOU IF…

→ You're a founder with a service-based business

→ You've built something real but your brand and messaging never feels quite right

→ You've tried to fix it yourself and keep hitting the same wall

→ You're ready to do the work with someone in your corner

→ You want to walk away with something real, not just a workbook

THIS IS NOT FOR YOU IF…

→ You're just getting started and figuring out your business model

→ You want someone to do all the work for you

→ You prefer to learn at your own pace without live calls

→ You're not ready to look honestly at what's working and what isn't

→ You're looking for a quick fix rather than a real foundation

Here’s what working with me actually feels like

  • "Mary listened deeply, asked thoughtful follow-up questions, and consistently invited me to explain why I do what I do. That process alone helped me further refine how I talk about my brand and offerings."

    - Jessica Kirschner, Mindful Modern Living

  • "Mary's focus on understanding who I am, what matters to me when working with my clients has completely transformed the direction I'm taking my website and marketing copy."

    - Joe Eck, Stage Ready Financial Planning

  • "Mary approaches her work thoughtfully, never just phoning something in. She brings a real passion for understanding people and why they do what they do to everything she does."

    - Ginger Smithwick, Cornett

(we love) GOOD QUESTIONS

What you might be wondering

  • We’ll start the week of April 20, meeting weekly for six weeks, wrapping up the week of May 25.

  • Plan for a few focused hours in weeks 1, 2, 3, and 5. Week 4 is a lighter check-in and week 6 is a closing celebration.

  • 8 people, at maximum. Small enough that everyone gets real attention and hot seat time (if they want it).

  • A little of both. There are live weekly group calls, alongside work you'll do on your own time between sessions. You get structure and accountability without having to be somewhere at a specific time every single day.

  • Weekly call times will be scheduled based on the group's availability once the cohort is confirmed. You'll be asked for your availability when you sign up.

  • You choose one: a homepage rewrite, a lead generation tool, an email welcome sequence, or a LinkedIn profile rewrite. Mary reviews whichever you pick.

  • This cohort is designed specifically for service-based businesses — coaches, consultants, creatives, and anyone selling their expertise. If you're not sure whether it's the right fit for your business, grab a free 30-minute checkup and we'll figure it out together.

  • Grab a free 30-minute marketing checkup and let's just talk. No pitch, no pressure.

READY TO JOIN?

Eight spots. Six weeks. One less thing to second-guess.

You've been doing the work. You just need the foundation to make it stick.

April 20 is coming fast and this cohort is small by design. If you've been waiting for the right moment to get clear on your brand, this is it.

Founding Cohort: $1,497

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