Strategic content support, built for your team.
Content support that brings clarity, connection, and consistency across your team—whether you're starting from scratch or ready to level up what’s already in place.
Every team is different. Here are some ways I can support your work:
Content Strategy Development
Craft comprehensive content strategies that align with your brand's goals, ensuring consistency and effectiveness across all channels.
Audience Insight & Personas
Conduct in-depth research to understand your audience's needs, behaviors, and preferences, forming the foundation for targeted content creation.
Messaging Frameworks
Develop clear, consistent messaging that aligns teams, sharpens voice, and guides what to say, how to say it, and why it matters.
Integrated Calendar Planning
Develop integrated editorial calendars that align with audience needs, unify messaging across channels, and help teams stay focused and in sync.
Team Workshops & Brainstorms
Facilitate workshops to align marketing, sales, and product teams, ensuring cohesive messaging and unified content efforts.
Customer Story & Testimonials
Establish repeatable processes to collect, develop and share customer stories and testimonials. Create polished content that builds trust and supports marketing and sales efforts.
Some of my favorite clients
Stephany Sampayo, Sage Maven
"Mary brings structure where there is ambiguity, while maintaining a calm disposition in a fast-paced environment. She is always calm, engaging and brings great energy."
Michelle Dupler, Farm Journal
“Not only has Mary provided stellar work as a strategic content consultant, she also has helped me brainstorm and implement continuous improvements to the product I manage. She brings value in so many ways.”
Ready when you are.
Have a project in mind—or just a hunch you need something better? Let’s connect.