TIRED OF A BRAND THAT DOESN’T QUITE FIT?

Let’s make your marketing make sense.

Brand clarity and marketing strategy for service-based founders and nonprofit teams who are ready to show up more like themselves.

You’re doing everything right. But something doesn’t fit.

You've got the website. The Instagram. Maybe even a brand guide with HEX codes and a beautiful logo. It looks professional. It checks all the boxes.

But it doesn't quite sound like you. So you second-guess every caption, rewrite your bio for the fifth time, and wonder why the right people aren't finding you.

It’s not about the tactics. It's knowing what makes you different.

When you're clear on who you are, who you're really talking to, and how to say it, everything gets easier. You stop second-guessing. You stop spinning. And you start showing up with confidence.

That's where I come in.

I've spent my career building marketing differently. Not by chasing algorithms or following trends, but by helping businesses find their story and connect with the right people.

I've worked with businesses of all sizes, rom solo founders figuring out their voice to Fortune 100 brands with whole marketing departments. And the thing I love most is helping them get clear on who they are and build marketing around that.

You're doing good work. It's time for your marketing to show it. That's why I'm here.

No 20-page strategy decks. No advice that sounds smart but goes nowhere. Just clear thinking, honest conversation, and a plan that actually fits your life.

Hi, I’m Mary Tighe.

 “It feels incredible to finally have a clear path and a real plan for my business. I actually slept better the night after we met because it brought such a sense of ease and direction.”


Jessica Kirscher,
Mindful Modern Living

Every business is different. Here’s how we can work together.

The Brand Edit

A 6-week intensive for founders who are ready to get clear on who they are, what they offer, and how to talk about it. You'll leave with a complete brand foundation and one ready-to-go-live deliverable.

The Good Plan

A 3-hour working session built around your business and goals. You'll walk away with an annual marketing strategy and a 12-month calendar to make marketing easier all year.

Custom Projects

Need something that doesn't fit a box? I take on select projects for founders and nonprofit teams who need strategic marketing support, content strategy, or a trusted extra set of hands.

Some of the teams I’ve worked with

Not sure where to start? Let's talk.

Grab a free 30-minute marketing checkup.

We'll look at where you are, what's getting in the way, and what might actually help. No pitch, no pressure. Just a real conversation.